ABOUT MY PLACEMENT AT NETMUMS:

In February 2025, I had the incredible opportunity to complete a creative placement at Netmums, a leading digital platform for parents. During my time there, I contributed meaningfully to a variety of projects and gained hands-on experience in the fast-paced world of digital publishing.

WHAT I DID:

- Wrote and developed two original feature articles, tailored to the Netmums audience.

- Curated engaging social media content, including graphics and captions designed to drive user engagement.

- Sat in on editorial and planning meetings, learning how content strategy is developed within a digital team.

- Adapted content for platforms like Pinterest, aligning with brand voice and visual identity.

- Researched, pitched, and helped shape content ideas in collaboration with the editorial team.

SKILLS I GAINED :

-  Digital content creation

- Social media design and scheduling

- Editorial planning and brainstorming

- Writing for online platforms

- Understanding of brand tone and audience engagement

- Adaptability in remote, fast-moving team environments

ROLES I TOOK ON:

 - Content Creator – Writing features and adapting content for different platforms.

- Social Media Assistant – Designing and planning on-brand, engaging posts.

- Team Contributor – Offering ideas, feedback, and support in meetings and collaborative work.

FEEDBACK FROM THE CREATIVE DIRECTOR:

"Lily was a pleasure to work with during her placement in February 2025. Right from the start when she applied, her approach and attitude were very professional. She was punctual and a great team player, as well as a good self-starter – incredibly important in small, remote teams. Lily adapted her skills to the Netmums output remarkably well, turning her hand to designing on-brand social posts and Pinterest articles. She always offered ideas – super important and valuable in digital publishing – and worked well with the team. The bonus of working with a small team is the chance to try different tasks – I felt like we offered this to Lily, and she excelled!”

— Creative Director, Louise Burke